Building Rapport is the process of establishing trust between you and your customer. People buy from people when they feel a sense of trust and connection. Your job is to connect with customers as quickly as possible. Focus on them.
Your Best Friend
Imagine if your best friend walked into the store. What would you say? “How have you been?” and "When was the last time you were here?" and "It’s great to see you!" Building rapport is truly a skill, but the easiest way to do it is to think of how you would treat a friend who just walked in.