Do you feel you can’t keep up with online marketing and web trends? Unsure how much to spend on marketing? Join Hayley Voorhees of Buddy Roger’s Music, and get proven ideas, tips and inspiration to break through with your online marketing—straight from a powerhouse indie retailer. She’ll reveal must-knows about online resources for music retailers small and large. This will include when and how to use an outside SEO firm, Google advice, website hosting solutions, tips for email and text-message marketing, social media ideas and more.