You’ve built a successful lesson program, but do you still have room to grow enrollment in your existing space? Could more people in your community know about your program? In this session, Tom Hemphill, retail services expert and Yamaha marketing manager, will reveal new and effective ideas to promote your lesson operation. This will include zero- and low-cost tactics to engage the local market through media, events, social networking, customer referral plays and community partnerships. Walk away with new promotions you can execute right away.