Local Facebook groups can be an incredibly effective way to connect with your audience. But with so many Facebook groups out there, what’s a music retailer to do, and how can you use them correctly? In this session, Mike and Miriam Risko of Mike Risko Music School will show how they’ve been using Facebook groups to connect and communicate with their audience, strengthening bonds with customers and the community. They’ll share advice on how you can connect with local Facebook groups, along with best practices, stories and lessons learned. Start making the most of this powerful, free resource today.