Products From the Adam Hall Group Make an Appearance at The Queen’s Jubilee

Elizabeth Dale

The Adam Hall Group and its brand, Cameo®, played an integral part in the Queen’s Jubilee celebration earlier this summer. The NAMM Member and its products were critical in producing a dynamic and visually stunning event for the world to see.

In 1975, Mr. Adam Hall founded Adam Hall Ltd. in the English city of Southend-on-Sea, just outside London. While the company initially produced high-quality, robust flight case fittings, today, the Adam Hall Group has grown into a global manufacturer and distributor, providing comprehensive solutions for the event technology industry. With its headquarters in Neu-Anspach, Hesse, Germany, the group includes over 30 well-known brands, including Adam Hall Hardware, Adam Hall Stage Equipment, Cameo®, Defender®, Gravity®, LDsystems®, and Palmer®, among others. Today the Adam Hall Group offers more than 7,000 products, including audio and sound technology, professional LED lighting solutions, cables, moving lights, power amps, speakers, and stands and stage systems.

Adam Hall Group

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Cameo, as part of the Adam Hall family of brands, “offers powerful, easy-to-use, state-of-the-art products that allow concert stages, theatres, discotheques, and architecture to be seen in the very best light.” The products, developed in Germany, include everything from modern moving heads, PAR spotlights, LED Fresnels and lasers, and effects machines.

Cameo for Lumen Beings

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In June, the people of Great Britain flocked to the over 16,000 events to celebrate the 70th anniversary of Queen Elizabeth II’s time on the throne. Despite the numerous celebrations, the biggest show took place in front of London’s Buckingham Palace. An estimated 22,000 people gathered in front of three stages and an additional 13.4 million tuned into BBC's live coverage to watch performances by some of the world’s biggest acts, including Alicia Keys, Queen & Adam Lambert, Ed Sheeran, and Rod Stewart, among others. Version 2 Lights, a UK-based lighting rental specialist, provided more than 600 Cameo spotlights to illuminate the main stages, Buckingham Palace, and the Tree of Trees sculpture.

Adam Hall Group CEO Alexander Pietschmann shared his thoughts and said, “Adam Hall Group was delighted and honored to be entrusted with delivering lighting fixtures for the Queen’s 70th Anniversary Celebration. Our lighting brand, Cameo®, is dedicated to providing dramatic, beautiful light to any event it touches and arousing great passion and deep emotion. These elements certainly were present at the Queen’s Jubilee, an occasion that served as so much more than a royal anniversary, but as a worldwide beacon of hope and a reminder that good can prevail through challenging times. As a longtime player in the live events industry, this is something we firmly believe at Adam Hall Group—that as long as we continue to gather in observance and celebration of our humanity, we will continue to thrive as a global people.”

For more information on Cameo and the Adam Hall Group, please visit and

All Photos Courtesy of Getty Images