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How to Grow Your Audience on Instagram, YouTube and Facebook (Double Session)
- NAMM U Post
Already have a presence on Instagram, YouTube and Facebook? That’s just the beginning. Now find out from the experts how to grow and engage your audience,...
8 Essential Strategies to Grow Your Lesson Program
- NAMM U Post
Wentworth Music has expanded its lesson program from 90 to nearly 1,000 students—and in a mid-size city of less than 200,000 people. In an essential session...
Women in Music Sound Off (Double Session)
- NAMM U Post
In this special double session, female leaders share their insight and experience in navigating the music and audio industries. Featuring tips, anecdotes and...
Next-Level Live Streaming Tips for Musicians (Double Session)
- NAMM U Post
Anyone can Facebook Live, but how can you take your live video streaming to the next level? Join Laura B. Whitmore, marketing expert and partner in the...
New Technologies to Grow Your Lesson Program
- NAMM U Post
YouTube, Skype and smartphones have changed the way people learn music. Is your lesson program keeping up? Join Billy Cuthrell of Progressive Music Center, a...
Powerhouse Store Events That Drive Sales and Traffic
- NAMM U Post
In just five years, Spicer’s Music has gone from startup to go-to store—taking home multiple NAMM Top 100 Awards, including Best Marketing & Sales...
Simple Tricks to Improve Your Website
- NAMM U Post
Looking for simple tips and tricks to take your website to new heights? In this exclusive NAMM U interview, Music Villa’s Paul Decker and Dustin Tucker will...
Disrupting Disruption: Future-Proofing the Music Industry
- NAMM U Post
We live in a culture of change and disruption, where everything is Uber-ized. Many of us have already made massive shifts to our business models, and there are...
How to Double Your Lessons by Retaining Your Students
- NAMM U Post
Nothing will stunt the growth of a lesson program faster than low student retention. How can you turn this around? Join Rand and Cindy Cook of NAMM’s 2014...
Employee Vs. Contractor: What You Don’t Know Could Bankrupt You
- NAMM U Post
Do you set the lesson rates for your independent-contractor music teachers? Do you provide the tools for your contracted repair techs? Do you have non-compete...
Breakfast of Champions
- NAMM U Post
Imagine if Leo Fender stuck to building radios and never took a chance on the electric guitar. And in your own business, imagine if you never took that pivotal...
'Best in Show' at The 2018 NAMM Show
- NAMM U Post
With more than 7,000 brands at The NAMM Show, it’s easy to miss out on your next best-seller. "Best in Show" kicked off the last morning of NAMM to highlight...
The Future of Hit Songwriting: The Next Five Years (Double Session)
- NAMM U Post
Imagine having your very own crystal ball where you could look into the future of the music business. What would the next five years look like? Here, award-...
5 Ways to Add Value to Your Business—Fast!
- NAMM U Post
Adding value to your music retail business is critical, whether you’re looking for a competitive edge, a line of credit or even a successor. Plus, successful...
Proven eBay Success Tips, Secrets and Hacks
- NAMM U Post
In the past decade, Quinn the Eskimo Vintage Horns has become a major online seller of used and vintage horns, due in large part to its success on eBay. Here,...
10 Space-Saving Merchandising Secrets
- NAMM U Post
In this fast-moving session, expert store designer Chris Miller will reveal 10 tried-and-true ideas to increase the selling space in your music retail store....
Millennials and Gen Z: Motivating the Next Generation
- NAMM U Post
The future of your workforce depends upon how you hire and engage the next generation of talent. Are you ready? Join CJ Averwater of Amro Music and Ryan West...
Retail Web Design: Small Decisions for a Huge Impact
- NAMM U Post
Music retailers and web designers alike can get caught up in the look and functionality of a store’s website, forgetting that every decision made needs to be...
What Google Wants (Double Session)
- NAMM U Post
Are your web pages ranking on Google? No? Then join online marketing expert Scott Dailey of Single Throw Marketing and find out why—and what you can do to...
Do You Have the Answers Google Is Looking For? (Double Session)
- NAMM U Post
One in four of your customers’ online searches is a question. Do you know what it takes to have the answers they’re looking for? Between Amazon Echo (Alexa),...
NAMM YP Presents David Kalt of Reverb.com (Double Session)
- NAMM U Post
At this special session, NAMM Young Professionals (NAMM YP) welcomes guest presenter David Kalt, founder and CEO of Reverb.com. Kalt founded Reverb.com in 2013...
The Top 5 Mistakes in Social Media Marketing
- NAMM U Post
Doing social media is easy—anyone can open a Twitter account and spew out 140 characters of spam. Mastering social media marketing, on the other hand, is an...
5 Hacks to Make the Most of YouTube
- NAMM U Post
Your YouTube channel is an invaluable tool for building your customer base and improving your online visibility, but are you using it to its full advantage?...
Retail Makeover Tips: Before-and-After Store Design
- NAMM U Post
What do you do when your business changes and you run out of space? In this before-and-after session, Lauren Haas Amanfoh of Royalton Music Center will delve...
Essential Tips From Social Media Trendsetters
- NAMM U Post
Looking for proven ideas to improve your social media and online marketing? Look no further than the teens and trendsetters who’ve mastered the fine art of...
5 Unconventional and Incredibly Effective Store Events
- NAMM U Post
Find out how Plum Grove Music drives foot traffic though its doors and forms priceless connections with the community—and what it means to your business. Join...
Retail Boot Camp - Track 2 (Financial Management)
- NAMM U Post
Get ready for retail success in 2018! Get to The NAMM Show a day early for Retail Boot Camp. This year’s Boot Camp includes two forward-thinking education...
Retail Boot Camp - Track 1 (Sales, Marketing and Websites)
- NAMM U Post
Get ready for retail success in 2018! Get to The NAMM Show a day early for Retail Boot Camp. This year’s Boot Camp includes two forward-thinking education...
CITES Policy Meeting
- Issues and Advocacy
Update, October 2017
CITES Considers Revising Rosewood Rules
Source: The Music Trades Online, October 2017
Judd Goldrich
- Oral History
Judd Goldrich and his brother worked alongside their father, Henry, in the store his grandfather Manny opened in New York City. Manny's became th