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Music Lessons: How to Keep Your Best Teachers
- NAMM U Post
You have fantastic teachers in your store’s lesson program, and you don’t want to lose them. At the same time, you don’t want to be at their mercy.
Music Lessons: How I Built a Program With 2,000 Students
- NAMM U Post
During his 35-year career, Pete Gamber built a music lesson program with 2,000 students per week.
Google AdWords: The Best Advertising for Your Buck
- NAMM U Post
Google AdWords is one of the most targeted, powerful and affordable advertising tools available to music retailers.
Simple Ways to Improve Your Cash Flow
- NAMM U Post
In the world of music retailing, many owners are afraid to use the “F” word: “finance.” Why?
10 eBay Strategies That Maximize Your Sales and Profits
- NAMM U Post
Blues Angel Music has built a successful eBay business by mastering the “ins and outs” of the online auction site.
The Keys to a Powerful Website
- NAMM U Post
Sweetwater has one of the most progressive and successful websites in retail.
How I Got 5 Million Views and 15,000 Subscribers on My YouTube Channel
- NAMM U Post
YouTube is one of the most effective and economical ways to promote your business and engage with current and prospective customers.
Ethan Neuburg
- Oral History
Ethan Neuburg began arranging for bands while in college but did not originally land a job in publishing. He was working as an office worker for
Erik Zobler
- Oral History
Erik Zobler was passionate about sound and music from an early age and seemed destined to carve out a career surrounded by other passionate music
Lynda Garcia
- Oral History
Lynda Garcia is first and foremost a music teacher, which was not only her background but her life’s passion. As she taught, Lynda developed met
Roger Glenn
- Oral History
Roger Glenn recalls with a smile the years he attended the NAMM Show as a product endorser, showcasing the FRAP. As a second generation jazz mus
Kenny Smith
- Oral History
Kenny Smith serves as the Managing Director of the Peavey Hollywood store on Sunset Boulevard. However, this is only part of what he does in the shop. Kenny...
Bryan McCann
- Oral History
Bryan McCann is the president of Instrumental Music stores, with three locations in 2014 in and around Ventura, California. Bryan’s career began
Jon Andersen
- Oral History
Jon Andersen has enjoyed playing music nearly his entire life. A jazz saxophonist, Jon played in a number of small and large bands over the year
Jim DePriest
- Oral History
Jim DePriest has been teaching for 28 years, He has taught students at Stuart-Menlo Community Schools, West Burlington Independent Schools, Notre
Building a Successful Music Lesson Program
- NAMM U Post
Susan Pascale is the founder and director of Pascale Music Institute, a nationally recognized children’s music lesson program and home of the Los Angeles...
Building a Successful Music Lesson Program: Step 5—Tips & Tricks
- NAMM U Post
In the first four articles, I described how to set up and build a successful music lesson program. Finally, I’d like to share some of our best ideas.
Building a Successful Music Lesson Program: Step 4—Attract More Students
- NAMM U Post
Once you’ve created a successful music lesson program, how do you grow it?
Building a Successful Music Lesson Program: Step 3—Create an Orchestra
- NAMM U Post
We’ve looked at the first two steps in building a successful music lesson program: enrolling young children early in piano and developing a strings program.
Building a Successful Music Lesson Program: Step 2—Launch a Strings Program
- NAMM U Post
Starting kids early on piano can also help build your strings lesson program.
Building a Successful Music Lesson Program: Step 1—Start Kids Early
- NAMM U Post
Fortunately for music retailers, parents are more eager than ever to start their children in music lessons at an early age.
NAMM Foundation Helps Anaheim City School District Orchestrate School Music Program
- Press Release
Working toward its mission of advancing active participation in music making across the lifespan, The NAMM Foundation has pledged a $10,000 grant.
Retail Boot Camp at the 2014 NAMM Show
- NAMM U Post
Want to boost sales at your music retail business? Check out this video training with Nick Failla, taken from Retail Boot Camp at the 2014 NAMM Show.
NAMM Foundation Makes Music Education a Focus at National School Board Association Conference
- Press Release
The NAMM Foundation wants school board members to feel the benefits of music education—literally.
Cliff Unruh
- Oral History
Cliff Unruh has a background in marketing and was pursuing such a career when he was given the opportunity to sell Hammond Organs –and he jumped
Scott Russ
- Oral History
Scott Russ grew up in the music business, crawling around the floor. His parents opened a music retail store in 1947, before Scott was born. Gr
John O'Reilly
- Oral History
John O’Reilly is the composer and editor whose musical career spanned educational and textbook materials to movie scores and classical works. He
Bill Wallin
- Oral History
Bill Wallin is the instrument repair technician at Chafin Musiccenter in Lake Worth, Florida. Bill began working for the company alongside the s
Henry Stone
- Oral History
Henry Stone wanted to record musical artists that were not able to sign deals with the large record labels of the late 1940s. As a result, Henry
Danny Marquez
- Oral History
Danny Marquez began playing drums in his father's church from the age of four! One day as a teenager he walked into Chafin Musiccenter in Lake W