Instrument Straps
Rich Neville has spent his life making music and for decades has helped others obtain their musical dreams. Rich was a touring musician who turned to a career in music retail and never let go of the passion he first had as a kid in the school band playing trombone. He gigged in rock bands on bass...
Pablo Ortega was interviewed during the Summer NAMM Show in 2021, just as Magma Strings was launching their American distribution branch. The show was both Pablo’s first as well as the first NAMM show in 18 months due to the Covid-19 pandemic. Being a longtime friend of Sebastian, the son of the...
Chuck Perl and his childhood friend, Steven Bender, formed Ambico Incorporated in 1967 to supply music stores with a line of products and accessories. Their first big success came with guitar straps, in fact it was Ambico that supplied several guitar makers and wholesalers in the United State with...
Evelyn Conrad is the president of Tone King, a company her parents started in the early 1950s. Her father was innovative in manufacturing guitar bags and a line of accessories. By the 1970s he had branched into distribution for eight major music companies and by 1976 he took on the Ernie Ball line...
Lyndell Thompson was delighted when her two sons, Phil and James, came to her and her husband with a new idea for their Nashville-based leather company. The year was 1978. Until that point the company had made horse accessories, a market that was slowly decreasing. The boys suggested making...
Phil Thompson enjoyed working in the leather company his grandfather formed in Nashville. As a teenager Phil made himself a leather guitar strap in the shop, although the business at the time was devoted to horse accessories. When Martin Guitars asked if the company could make a series of straps...
Harvey Levy is the bow-tie wearing spokesman and brother of the founder of Levy – the world’s leading maker of guitar straps. Harvey has become synonymous with creating and designing products, and he has also been a long time supporter of music and music advocacy. Mr. Levy noted, “Making music...