Applying the Principles of Gamification in Musical Instrument Design

Great musicianship requires focus, practice, repetition, muscle memory, and training. According to a study by Microsoft, the average human being now has an attention span of only eight seconds, and continues to trend downward. Is gamification a solution to teach music and content creation to the next generation of creatives? Join A3E and special guest, Dr. Mike Butera, for an insightful discussion on the research and development behind designing musical instruments using the physical and emotional principles that drive hours of focused engagement time in gaming.