Breakfast of Champions: Gene Simmons

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"Rock God and Media Mogul"; Gene Simmons dropped by the NAMM University "Breakfast of Champions"; Session on Thursday morning at the 2009 NAMM Show to share his unique perspectives on marketing and succeeding despite the odds. While NAMM President Joe Lamond barely got a word in edgewise, Gene mesmerized attendees with his quick wit and savvy business advice.