Online Sales Trends and Tips in the Time of COVID-19

As the COVID-19 situation evolves, there’s still demand for musical instruments as people turn to music for entertainment, personal development and stress relief. And for music retailers that can safely access their inventories, there’s an opportunity to continue doing business on the internet. In this online session, Sebastian Fabal, Reverb’s senior director of operations and outreach, shares the biggest trends happening with internet retail during this unprecedented time. He also offers best practices for retailers selling online or through third-party platforms during the period of COVID-19. Reverb is an online marketplace for buying and selling musical instruments and gear.