5 Promotion Ideas to Boost the Bottom Line

What’s your most powerful source of advertising? It’s your customers. But are you truly engaging them to help increase your sales and brand exposure? Join Eric Feldman, founder of Guitar Shop Tees and “Shop Talk” columnist for Guitar World magazine, as he leads a panel with music retail insiders Paul Decker of Music Villa, James Schultz of The Guitar Store and Brett Mulzer of Moore Music. They’ll give you tips to better motivate your existing customer base to spread the word about your store. Get specific ideas and programs that can immediately contribute to the bottom line, and walk away motivated with examples that you can put into action right away.