Increase Your Store Traffic by Hosting In-Store Events

Are you still waiting for customers to come into your store to shop? If so, you may be in for a long, lonely wait. Why not give your customers a reason to visit your store, so that you can help them buy your products? Why not invite your customers to attend an in-store event? Events will entertain and excite your customers while giving you the chance to showcase your staff and products. George Hines of George’s Music will show you how to pick the right in-store events; choose the right people to manage the events; and measure the effectiveness of your in-store events.