How to Build Better Facebook Ads

Facebook ads often fail because the right people don't see them. Don’t let your Facebook ads be ignored! Ryan Sargent, social media manager for MakeMusic, and Myrna Sislen, owner of Middle C Music, will show you how to use Facebook’s built-in tools to help improve your next ad campaign. They’ll walk you through optimizing your audience targeting, running automatic tests to make your ads more relevant and tracking your results. You’ll get a guided tour of Facebook’s Power Editor and discover how to get your next campaign seen in just a few minutes. Using Middle C Music’s Facebook ads as a case study, Sargent and Sislen will also provide real-world examples you can use.