How to Use Facebook as an Effective Sales Tool

Port Mac Guitars has built a Facebook following with nearly 30,000 likes and heavy customer engagement, resulting in increased sales directly from the social platform. In this session, Rob Mestric, company CEO and founder, will reveal how to improve the look and success rate of your Facebook posts. He’ll show simple but often-overlooked Facebook strategies and discuss how to use its powerful set of marketing tools. Calling on his own real-world best practices, Mestric will also show what to avoid when creating Facebook posts, so your social marketing consistently resonates with customers.