Brazilian Music Industry
Daniel Neves is the founder of Música & Mercado (Music & Market), a Brazil-based magazine that focuses on promoting music-making and musical products. His passion for the industry led to his long-time leadership role in the country’s musical trade association Anafirma (the Brazillian Music...
Roberto Giannini is part of the third generation running Giannini Musical Instruments alongside his brother, Flavio. Their company has thrived on being innovative and working around issues. During WWII when supplies were cut off, they began making their own strings and then between the 1960-1990s...
Flavio Giannini is part of the third generation running Giannini Musical Instruments alongside his brother, Roberto. One of their most well-known designs is the Craviola, which is designed to be a smaller and therefor more comfortable instrument to play. As they introduce new products, they strive...
Renato Silva has established the Renaer Group in Brazil, which represents a number of South American pro audio companies. Renato is proud of the growth of the company and attributes the success on bringing together the right pro audio companies and having a dedicated staff that believes in the...
Giorgio Giannini proudly recalled the beginning of his family’s involvement in the music industry as part of his interview for the NAMM Oral History collection. Mr. Tranquillo Giannini was a well-respected luthier in Italy who had the vision to set up his work shop in South America. In 1900, he...
Sorriso dos Santos grew up in Brazil and began playing the drums when he was 16 years old. He has been playing ever since! His nickname in Portuguese is Sorriso, which means smile-- a great way of describing him and his infectious laugh. While playing and teaching music, Sorriso was asked by the...
Caito Marcondes has played the rhythm of Brazil his entire life. As a result of years of playing and research, he has become one of the world’s leading experts of Afro-Latin rhythm and drumming. His compositions, such as “Porta do Templo,” have expanded the sounds of Brazil around the world. His...
Airto Moreira has gained international recognition as one of the world’s leading Latin percussionists. He has introduced an innovative approach to playing percussion as well as teaching clinics. A fixture of the Percussive Arts Society International Convention (PASIC) annual meetings, Airto was...
Roberto Weingrill Jr. spoke during his Oral History interview about the early days of his family’s business and the many changes that have occurred over the years. His great-grandfather moved to Brazil in the 1890s to establish his own instrument company. Weril Instruments was established just a...