Jeff Beck

Carla Olson grew up playing in 60’s cover bands all the while cutting her teeth as a songwriter. After performing in the band Silver Clouds, Carla teamed with Markus Cuff, David Provost and Kathy Valentine to form the Textones in 1978. Carla left after a few years, as did some of the other founders...
Jennifer Batten is often found at a NAMM booth checking out the gear or providing her feedback on products she has played over the years.  Washburn Guitars released a signature model that she took part in designing, which she has proudly played on recordings and on tour. While working with Jeff...
Steve Lukather lives to make and play music, epitomizing the passionate musician. Steve grew up knowing that one day he would be a rock star and was driven to see that happen. Growing up in Los Angeles surrounded by and playing music with friends such as Jeff and Steve Pocaro, Mike Landau, and...
Phil Jost had a very interesting career in music as a musician before joining the sales team at St. Louis Music in 1974 and thus entering the music products industry. In his early days, being classically trained on the piano, Phil played keyboards and early synthesizers for dances, concerts and...
Gary Stewart Hurst is known around the industry as “Gary the Fuzzman” for being the inventor of the Tone Bender fuzz pedal, which he began producing in the 1960s. Jeff Beck and Jimmy Page started using Gary’s Tone Benders in 1965 and soon demand for his fuzz pedals came in from around the world....