Music Lessons: How We Went From 90 to 900 Students

Wentworth Music has grown its lesson program from 90 to 900-plus students. Join Noel Wentworth, the company’s vice president of education, to find out how he did it, and what it can mean for your program. He’ll show how to apply the same free marketing strategies he used to create massive word-of-mouth buzz, PR and advertising that transformed his lesson program from an underdog to the dominant player in his market. Discover why performance opportunities, community involvement and storytelling are the most valuable tools in growing your lesson program—and your business.