5 Strategies for Competing When You’re Small
Being a small, independent retailer could be your most overlooked competitive advantage. Here, Rick Thacker of Plum Grove Music will show you why. Using practical, real-world tips and ideas, he’ll reveal how he uses his size as a single-store retailer to adapt quickly to the marketplace, create a remarkable experience for customers (that would be difficult, if not impossible, to do at a large business) and as a networking tool to prospect for new business. He’ll also leave you with a recommended reading list of books that have changed his company and his team.
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