Music Retail

Tom Catalano opened his music retail store in New Hyde Park, NY after years of teaching and playing guitar professionally. In fact, he was being paid to play guitar professionally while still a teenager. Opening in 1961, Catalano Music became a powerhouse for band instruments sales and a popular...
Bernice Ash began working at the Sam Ash Music Store in New York City in 1947, one year before marrying the founder’s eldest son, Jerry. Bernice and Jerry continued the tradition of keeping the retail store in the Ash family. Bernice is widely recognized as one of the pioneers of the development of...
Paul Ash had great memories of his father, Sam Ash, the founder of Sam Ash Music in New York. Paul enjoyed the years he worked with his father and credited him for his knowledge of the music products business. Paul also learned his philosophy of customer care from his father, which he developed...
Ron Sadler’s great grandfather settled in Aurora, Illinois, outside of Chicago, to establish Sadler Piano. Over the next 123 years, the company has faced some unique times and made an impact on the music industry. During the Great Depression, Ron’s grandfather discontinued manufacturing pianos to...
Gil Ellman grew up in the big band era, loving the sounds of large orchestras. He was motivated to create as many opportunities for students to make music as possible. He studied band instrument repair before opening Ellman’s Music Center in 1958. Soon after the store opened Gil began creating his...
Joan Ellman and her husband, Gil, established Ellman’s Music Center in 1958. Five years later the store moved to Naperville, Illinois, where it is located today. Joan kept the books and inventory as well as managing the store when Gil would call on schools and travel for industry meetings. She has...
Drew Parker has traveled a remarkable musical journey as musician, Canadian band director, publisher, and music retailer. Along the way, he earned the reputation as a dedicated music educator. With his wife Marlene, he bought Separk Music in North Carolina. Drew has remained active in the music...
Marlene Parker teamed with her husband, Drew, to move from Canada to South Carolina to take over a small town music retail business, Separk Music, which had been established by a band director who had since passed away. Drew and Marlene felt compelled to continue to achieve the original mission of...
Peter Heid enjoyed his career playing with many of the dance bands of the 1930s and 1940s in his hometown of Appleton, Wisconsin. After the war, he used his love of music to open a small store, Heid Music, in the heart of downtown Appleton. The store continued to grow over the years as Peter found...
John LaBouve’s background is in business and marketing. When he married into the Goodell Family, he took a chance at working in his father-in-law’s music store, Goodell Music in Sheboygan, WI. He began in 1974 and soon took over the store as president and owner. During the interview, John discussed...

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