Sherman Clay

Tom Tuson was just 12 years old when he was hired by the Wurlitzer company to demonstrate their organs. As a “Wurlitzer Kid” he played at state fairs and supermarkets to gain the attention of would-be customers. Once he stopped playing, the sales team would walk around the crowd that Tom had...
Leng Tshua has played an important role in the piano industry both in the United States and his home country, Singapore. His passion for music began when he was inspired by his aunt playing the piano. Her enthusiasm and those melodies stayed with young Leng, who went on to take lessons. He entered...
Glen Kersten and his wife were just married when they rented a small house that turned out to be owned by Frank Lohnes. Mr. Lohnes also owned a music store called Dearborn Piano & Organ. Glen joined the sales team and was introduced to the Rodgers Organ, an instrument he would be connected with...
Denny Coiro spent over 40 years of his career in the piano industry. As a salesman, Denny worked for several stores over the years and had some wonderful experiences bringing a new instrument into the lives of countless customers. He studied clarinet in school and earned a degree in music education...
Bob Snyder enjoyed his 40 plus years in the music industry, driven by his passion for music. His father was a professor of music and instruments of all kinds seemed to be everywhere in his home growing up. His sales career started at a Hammond Organ dealership where he would perform on the organ to...
Vic Geiger has had a long and impressive career in the piano and organ business going back to the day he was hired by Kimball in 1974. While with Kimball, Vic played an important role with the Bosendorfer Piano brand, working his way up to Executive Vice President of International Marketing. While...
Ron Losby was classically trained on the piano and began his love of the music industry by providing free lessons at Sherman Clay’s retail chain. He later worked within the Wurlitzer music stores where he was trained on the “Wurlitzer Way” of doing business. Those classes provided a foundation for...
George Nellas started his career in the music industry at Byerly Music in the 1970s selling home organs in the store's mall locations.  After moving to Los Angeles, George worked for Sherman Clay for over a decade as well as Fields Piano. While working retail in California, some industry colleagues...
Steve Bird joined the piano industry right out of school and established a life-long career that he has thoroughly enjoyed.  While working for Sherman Clay, Steve was asked to open up several locations, which became a niche for him.  Understanding and embracing the business element as well as the...
Doug LaLonde was a professional musician before being drafted to serve in the US Army during the Korean War.  He played percussion in the army and while stationed in San Francisco began his long and successful career with the Sherman Clay retail chain.  Doug began in the MI department but soon...

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