Presented By John Mlynczak, Sarah Jones and Tim Spicer
At 2016 Summer NAMM, Sarah Jones of Gruhn Guitars and Tim Spicer of Spicer’s Music discussed their best practices on Instagram and Facebook with John Mlynczak of Noteflight. Discover their strategies for these social media platforms, and find out what it means to your store.
Presented By Jaimie Blackman
Store valuation is easy to understand if you look at it from the buyer’s perspective. Here, Jaimie Blackman, president of BH Wealth Management, reveals the primary valuation drivers for a music retail business.
Presented By James Matthews
Dimensional weight is a huge factor to consider when shipping an item as large as a musical instrument. This year, dimensional weight shipping costs rose, which can affect your costs. Here, James Matthews of Lojistic explains what this means, and your options.
Presented By Sammy and Ben Ash
Retail giants don’t happen overnight. Sam Ash Music is a prime example. Founded in 1924, it’s the largest family owned U.S. music retail chain, with 46 locations. At 2016 Summer NAMM, COO Sammy Ash and Northeast Regional and Social Media Manager Ben Ash—a father-and-son team—revealed what it takes to run a successful multi-generational family business and achieve longevity.
Presented By Menzie Pittman
Between YouTube and Skype learning, there’s never been more competition for music lessons. In this NAMM U session, Menzie Pittman of Contemporary Music Center walks you through how he’s updated (and continues to update) his program for the next decade—and delivers a complete experience that differentiates him from the competition. Discover new ideas for keeping your lesson program relevant.
Presented By Mike Ross
At 2016 Summer NAMM, Mike Ross of Sweetwater gave an all-out master class on core marketing fundamentals for music retailers. Ross, vice president of marketing for Sweetwater, is an 11-year veteran of the musical instrument and pro audio retailer. Here's the complete session.
Presented By Mike and Miriam Risko
A new generation of students is over-scheduled, and private lessons might not be right for them. If you have a lessons operation, it’s important to consider offering a diverse program that appeals to different kinds of students. Here, Mike and Miriam Risko of Mike Risko Music School offer tips for getting started.
What will be the biggest products, must-see innovations and technology breakthroughs in the new year? What do you need to check out before you leave Anaheim? Discover this and more at “Best in Show,” the legendary NAMM U Breakfast Session that closes out Sunday. Host Frank Alkyer, publisher of Music Inc.
Are you a veteran music retailer or new to the business? Financial gurus Alan Friedman and Daniel Jobe of Friedman, Kannenberg & Co. say it doesn’t matter—smart financial management is required to grow your business regardless of your experience. At 2016 Summer NAMM, Friedman and Jobe gave retailers a list of what not to do in the fiscal running of a music store.
Presented By Walter and Christie Carter and Zach Broyles
In just three years, Carter Vintage Guitars has grown into a $6 million indie retail powerhouse. Find out how YouTube and video marketing played a role in their growth. In this NAMM U session, owners Christie and Walter Carter, along with Zach Broyles, website manager, share their best practices and strategies with video.